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« March 2008 | Main | May 2008 »

April 29, 2008

Look-out Barack, John, and Hillary - your paradigm is shifting...

The daily dose of "political gotcha" reveals the soft underbelly of the paradigm shift that is occurring in the political sphere and in society.  Those born between 1965 - 1990 are known as Gen X and Gen Y, or Generation X and Millennials: most will be eligible to vote in November 2008.  If they continue to show interest in the election, it is indeed possible that young voters will pick the next president (Jean M. Twenge).  Based on an analysis of the generations in the workforce, what can the candidates learn to evaluate their appeal to the "GenMe'ers?"

Together with my colleague, Billie Sucher, I've been preparing a presentation for the Career Management Alliance later this week. If the three candidates for President of the USA were in our audience, I'd ask them to consider the following points:
Values: 

  • Millennials are likely to care about green policies, volunteerism, and social entrepreneurship, an interesting juxtaposition to their need for approval and self-centeredness.  Their Gen X older brothers/sisters are more cynical about institutions and leaders; they want to be at the cutting edge, and are willing to break some rules to achieve their goals - they have been at the vanguard of the "free agent" workforce.
  • It may surprise you to learn that McCain and Ron Paul - with their individualistic and libertarian messages, have been well received by younger voters, along with Barack Obama.  Hillary Clinton's promise to return to the "peace and prosperity" of the 90's, is suspect and less appealing to this  demographic.

Clashpoints:

  • Traditionalists, those born before 1945, believe that things get done right through Chain of Command. Boomers agitate for Change of Command - a chance to become the leaders; Generation X prefer Self-Command - free agency, while Millennials expect NO Command - they want to collaborate. 
  • Clearly John McCain represents the best of the chain of command philosophy, but respect doesn't necessarily mean support.  While Boomers may believe their efforts to change the world in the 1960's and 1970's qualifies them for acceptance by their children, the fact is, most Boomers didn't tune-in and drop-out - they tuned-out and gave-up.  Collaboration is a new style that is promoted by the Brand called Obama - whether it can withstand the politics of "gotcha" remains to be seen...

Paradigm Shift:

  • The Golden Rule, that most of us accepted while growing up, calls for us to "Do unto others as you would have them do unto you."  It assumes that we are homogeneous; it is a product of the "Melting Pot." 
  • The Titanium Rule, which many GenMe'ers subscribe to, calls for us to "Do unto others, keeping their preferences in-mind."  This assumes that we are diverse; it is a product of the uni-cultural or trans-cultural point of view, a perspective that is supported by the demographic changes occurring in the USA.

Mrs. Clinton, Mr. McCain, Mr. Obama - hope to meet you in Minneapolis so we can help you "Mind the Gap."

April 21, 2008

WSJ view of Second Act served-up like cold mashed potatoes

A well-meaning friend sent me today's Wall Street Journal.com article, Second Acts: Career Paths For Worn-Out Executives.  Not only does this article present an elitist view of the type of career transition available to older workers, the vignettes offered are not even newsworthy.

The article profiles senior executives who can afford to follow their avocation, like Mr. Orner (Bank Vice President to Executive Chef at a Yacht Club).  It is true that many Traditionalists and Boomers want to have another chance to give back to their communities; many are willing to sacrifice compensation to do so: this is yesterday's news.  But the profile of the Traditionalist who sacrifices by making her own copies and travel plans is demeaning.  An older worker who transitions from corporate to nonprofit must surely understand and respect the non-hierarchical and self-sufficient culture of nonprofit organizations. Indeed, the personal assistance "sacrificed" by Ms. Shillings has gone the way of the electric typewriter, even in the corporate world. It is these profiles, not the executives, who are "worn-out."

I'm disappointed that the esteemed WSJ does not look into the more urgent generational issues of the day. I'd like to read about middle-managers, professionals, technicians, and working people who have successfully transitioned from their long-standing careers. Regardless of their status on the rungs of the ladder, Boomers and Traditionalists share membership in the "Sandwich Generation." They are likely to shoulder tremendous financial and emotional responsibilities for their parents and children. Financially, they cannot afford to leave or lose their "First Act," much less take on a lower-paying "Second Act." 

The issues are vital to our economic well-being: the discussion needs to go beyond "worn-out" profiles of well-heeled people. Among other things, we need to discuss effective cross-training, an acceptance of digital natives and digital immigrants, and a campaign to promote family-friendly corporate policies.  It would be fascinating to examine the synergy that exists between the values of Milliennials, Gen X'ers and Boomers, and harness that synergy to achieve a change in social policy.

The dynamic between generations in the workplace will be discussed at the upcoming Kennedy Conference: The Annual Gathering of Career Management Professionals, in Minneapolis, MN on May 2.  Two Boomers and One Millennial will present, "Mind the Gap: Connecting the Generations."  We hope to generate some buzz about this topic among our colleagues in the careers profession.  To weigh-in before the presentation, please comment here...  Look for blog posts from the Conference...

April 16, 2008

Where are the growth opportunities in the Executive Suite?

Talented executives are needed more than ever during difficult economic times. It is the business development and sales executives who bear the burden of generating the revenue. The "recession" represents an opportunity for those who can demonstrate their ability to understand the needs of the company and its customers - those who CAN create a clear and compelling executive brand.

Interesting predictions by employers from ExecuNet:

NEW: The Executive Job Functions Most in Demand for 2008
Executive Job Functions That Corporate Employers
Expect Will Create The Most Growth In 2008 Executive Hiring
Business Development 14.8%
Sales 12.9%
Operations Management (including Quality,
Supply Chain and Logistics)
12.9%
General Management 10.3%
Finance   9.1%
Engineering   9.1%
Marketing   8.7%
MIS / Information Technology   6.2%
Consulting   6.1%
Research and Development   5.7%
Human Resources   3.5%
Source: ExecuNet 2008

April 07, 2008

Can Facebook grow-up without going to jail?

All things Considered, NPR's afternoon news show, featured this story today, April 7, 2008:

"Police in East Lansing, Mich., used tear gas to disperse thousands of out-of-hand partygoers near the Michigan State University campus at an event promoted as Cedar Fest on Facebook. Police are trying to determine whether the Facebook party organizers can be held accountable."

How does this news jive with the advice of business bloggers like Bob Gourley, who recently suggested that Executives should use LinkedIn and Facebook?

What will this mean for the cohort of professionals who are streaming over to the interactive Facebook from more static networking forums, like LinkedIn.com? 

Are the Facebook "natives" happy about the migration of more professional "immigrants" to the site that has been a place to plan parties, "poke" friends, and check-out fun connections? 

Should Facebook friends feel compelled to clean-up their profiles so recruiters and other professionals can use this tool as yet another way to vet candidates?   Should professionals be like rain, and go away....?

Will law enforcement authorities be able to hold Facebook members liable for the collateral damage and consequences of postings initiated through the social networking site?  Will Facebook's digital fingerprint and YouTube's video record of the event put the kibosh on the partying?  Will Facebook be able to "grow-up" without going to jail?   

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